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SHELBY — Tienda La Palma LLC in downtown Shelby will receive a $25,000 state grant through the Match on Main program.
Michigan Strategic Fund (MSF) is supporting 63 small businesses across Michigan through the MEDC’s Match on Main program, Governor Gretchen Whitmer announced Tuesday, July 29.
“The $1.49 million in grants awarded to small local businesses will create resiliency and strengthen downtowns in Main Street communities throughout the state,” states a press release from the governor’s office.
The grant money will be used at Tienda La Palma for “stocking a Latino grocery store and installing a modern POS system,” according to the press release.
“The Match on Main program serves as a tool to support new or expanding place-based businesses by providing up to $25,000 in funding for them to launch or grow in core downtown areas and commercial districts. The FY25 Match on Main application window yielded a total of 133 applicants from 59 organizations – the highest participation rate in the program’s five-year history.”
“Michigan’s small businesses are the heart of our downtowns,” said Governor Whitmer. “Today’s Match on Main grants will provide 63 small businesses across the state with the support they need to grow, thrive, and create bustling, vibrant main streets. By investing in our communities and developing attractive places across the state, we will continue to make Michigan a place where businesses and families choose to locate, grow and succeed.”
“Following the results of a five-year program impact study conducted by Guidehouse, the MEDC doubled its investment into Match on Main with the MSF board approving an allocation of $1.5 million to the program for FY25 in December 2024, ensuring Michigan’s small businesses continue to succeed in the state,” the press release states.
“Match on Main is a critical tool for supporting place-based small businesses and communities across Michigan, serving as a catalyst in driving small business investment and opportunities for growth,” said Amy Rencher, senior vice president of Small Business and Talent at MEDC. “Since 2019, we’ve made a significant impact on small businesses and our local communities through the Match on Main program, with $17 million in private investment leveraged from awarded businesses and hundreds of jobs created and retained. Through Match on Main, we’re continuing to foster economic growth throughout the state one entrepreneur at a time.”
“Of the FY25 Match on Main grantees awarded, 17 are new businesses and 46 are existing businesses, including 20 restaurants, 22 retail establishments, four service businesses, and 17 other businesses that demonstrate a commitment to revitalizing community infrastructure and boosting local employment. Additionally, 50 businesses selected are located within geographically disadvantaged areas,” states the press release.
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