Oceana County tourism generated $132 million in 2021

January 27, 2023

Little Sable Point Lighthouse in Silver Lake. – OCP file photo

Oceana County tourism generated $132 million in 2021

OCEANA COUNTY — The Silver Lake Sand Dunes – Hart Visitors Bureau announced in a press release that Oceana County generated $131.86 million in tourism spending in 2021. 

Tourism spending in Oceana County increased 11.8 percent since 2020, according to the Michigan Economic Development Corporation (MEDC) Tourism Economic Impact Report.

Visitor spending in the county generated $16.22 million in state and local tax revenue.

The tourism industry created 1,385 “direct jobs” and 2,017 “indirect jobs” in Oceana County, generating $39.83 million in direct labor income and $65.33 million in total labor income.

The MEDC report tracks the $132 million in visitor spending in Oceana County in 2021. Revenue by category includes:

  • Lodging, $35.61 million
  • Food and beverage, $29.7 million
  • Retail, $17.1 million
  • Recreation, $19.1 million
  • Transportation, $30.4 million

“With tourism as the second largest industry in Oceana County, it directly impacts our economy at every level,” said Scott Beal, executive director of the Silver Lake Sand Dunes-Hart Visitor Bureau. “It is important to understand the impact tourism has on our economy so that we can continue to retain current visitors and attract future visitors to Oceana County.”

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